HOT Stories more

Bahamas deal for CG Technology

Article

New partnership for MGM and Pinnacle rewards programs

March 13, 2014 2:06 PM by Staff & Wire Reports

MGM Resorts International and Pinnacle Entertainment announce Mlife and Mychoice Rewards Programs Partnerships on Hotel, Gaming, Dining and Entertainment Deals Las Vegas Players Club Deals and Promotions MGM Resorts International (NYSE:MGM) and Pinnacle Entertainment (NYSE:PNK) today announced a strategic marketing partnership for the companies’ rewards programs – MGM Resorts’ M life and Pinnacle’s mychoice(R). Beginning April 1, select mychoice members will be offered hotel stays, show tickets and other exclusive benefits at MGM Resorts’ properties in Las Vegas. MGM Resorts’ M life members will receive offers for hotel stays, dining and other memorable experiences at Pinnacle’s properties in prominent gaming markets throughout the U.S.

“The size and breadth of MGM Resorts’ Las Vegas portfolio allows us to generously reward our best guests and inspire loyalty through the mychoice Program,” commented Anthony Sanfilippo, Chief Executive Officer of Pinnacle Entertainment. “Our guests can visit luxurious resorts in Las Vegas and receive the extraordinary service they have grown accustomed to while visiting Pinnacle’s portfolio of exceptional gaming and entertainment venues. This is just one of many new mychoice benefits we are offering through the enriched rewards program we are rolling out to all 15 of our properties.”

The relationship complements MGM Resorts’ world-renowned destinations in Las Vegas and Pinnacle’s premier properties in Colorado, Indiana, Iowa, Louisiana, Mississippi, Missouri and Northern Nevada. This marketing relationship allows both companies to strengthen customer loyalty by enhancing rewards and providing access to gaming and entertainment in areas where each company does not have properties today.

Bill Hornbuckle, President and Chief Marketing Officer of MGM Resorts International, said, “M life provides members with special offers, access and unique benefits to MGM Resorts’ unparalleled destinations on the iconic Las Vegas Strip and beyond. With Pinnacle’s commitment to exceptional guest service and its network of properties throughout the U.S., our new alliance is a terrific fit and offers M life members high-quality gaming and entertainment experiences in new markets. We welcome Pinnacle’s mychoice members and look forward to introducing them to the best Las Vegas has to offer.”

For guests seeking more information, visit mlife.com or pinnaclemychoice.com /or connect with MGM Resorts at facebook.com/MlifeRewards; and Pinnacle Entertainment at pnkinc.com.

Contact us at Publisher@GamingToday.com.

Like GamingToday on Facebook GamingToday on Facebook      and        Follow GamingToday on Twitter GamingToday on Twitter

GamingToday Bracket Buster NCAA Basketball Contest

GamingToday Race and Sports Futures

           Westgate Superbook  Stratosphere Sports Book  

                Wynn Sports Book  CG Technology

top stories

Through the first 15 weeks of the season, only five home teams went off as underdogs of 8 points or more. As of midnight Friday, there were four this week – Chicago Bears, the NY Jets, Arizona Cardinals and Tampa Bay Buccaneers. 

The Cosmopolitan on the Las Vegas Strip is hiring William McBeath to be the hotel-casino’s new president and CEO after the property’s $1.73 billion sale to Blackstone Group is complete.

Top NFL Vegas betting trends | Patriots: 22-6 ATS during last two weeks of the regular season (spanning entire Belichick era); 12-3 ATS playing Jets at the Meadowlands.

Only Odell Beckham and Dez Bryant were able to break the 30-point mark in FanDuel scoring last weekend. In the two weeks prior, eight players scored at least 30.

Carl Icahn pledged $20 million to keep Atlantic City’s Taj Mahal casino open indefinitely. Icahn promised Trump Entertainment Resorts that he would provide enough money to keep the casino open throughout bankruptcy proceedings. 

GamingToday subscription ad