Golden Gate blends the future with the Vegas past
July 07, 2015 3:01 AM
by H. Scot Krause
The 1906 Club derives its name from the opening year of the Golden Gate, Nevada’s oldest hotel.
While the property still maintains elements of its quaint and charming past, new owner Derek Stevens has modernized and remodeled to blend the old with the new. The casino floor offers the latest in slots and video games plus traditional craps, blackjack, and newer table games like Riverboat Roulette, 3-Card Poker and Let It Ride, all in the setting of Las Vegas’ most historic hotel. The Golden Gate pays 10x odds on dice and 3-to-2 on all blackjacks.
For starters, new members who sign up for the 1906 Club and earn 100 points on their card within 24-hours of signing up receive $10 free slot play. Points earned can be used for rooms, dining, merchandise and free slot play, downloadable with your PIN from any machine.
Several years ago, I reported in another publication that the Golden Gate 1906 Club had changed their slot club formula to become the No. 1 club with the highest return free play program in Las Vegas. That still holds true today. I’m talking about base earnings.
Some other clubs can come close or surpass the base rate when applying multipliers but as far as base rates, no one we know of beats a 1% return on slots from base point earnings. The formula for slots is as follows: $1 slot coin-in equals 1 point. 100 points equal $1 free play. This equates to a 1% rebate for slot play, something we haven’t seen in Las Vegas (or perhaps anywhere else in the country) for many, many years.
For video poker players the formula is not quite as strong but still a very respectable .25% rebate. $4 video poker coin-in equals 1 point and 100 points equal $1 free play. Players also earn comp dollars based on their play in both slots and table games. Uniquely, while the clubs remain separate entities, comp dollars can be used at Golden Gate and at their sister property, the D Las Vegas (and vice versa).
One card does it all at the Golden Gate. No tiers or levels. Higher play will earn you higher mailed reward offers that may include rooms, free slot play, dining comps and special event invites and tournaments. You can also talk to a casino host if you feel your play warrants it. Downtown casinos are usually pretty generous to their good customers.
Currently the Golden Gate and the D Las Vegas are running a promotion called, “Email Yourself a Million” now through August 31. Members of the D’s Club D or Golden Gate’s Club 1906 can swipe their player’s card for the opportunity to win a $1 million grand prize, or one of several other prizes including free play, comp dollars, food and more from the D or Golden Gate. To enter this contest, participants must be members of Club D or Club 1906 with a valid email address registered to their player’s club account.
Using their player’s card, contestants have one attempt to “Swipe-To-Win” at the promotional kiosk located at either property. Players will be notified of their prize winnings via email, which may include:
• $1 million cash.
• $5, $10 or $25 in Free Play at the D or Golden Gate.
• $10 or $25 Comp Dollars at the D or Golden Gate.
• Free Shrimp Cocktail at Du-Par’s Restaurant and Bakery at Golden Gate.
• Free Coney Dog at American Coney Island at the D.
Each contestant is eligible to participate only once per valid email address at Golden Gate and the D and no more than one person may participate using the same email address at each property. Prize winners may present their mobile device or a copy of the email at the respective club desk to redeem their prize up to 90 days from the date the prize was rewarded.
The promotion will conclude if the $1 million prize is claimed before the contest’s end date of Aug. 31. (The $1 million prize is not guaranteed to be awarded.)
H. Scot Krause is a gaming industry analyst, researcher and journalist. He is a former entertainment director and 18-year resident of Las Vegas. Questions or comments for Scot may be addressed to ScotKrause@GamingToday.com.