Even though it was less than 1 percent, more visitors came to Las Vegas in April than a year ago, marking the eighth straight monthly increase.
About 3.2 million travelers visited Las Vegas in April, a 0.9 percent increase over April 2009. For the year-to-date, about 12.1 million visitors traveled to Las Vegas, about 1.3 percent ahead of last year’s pace.
Although encouraging, tourism officials warned the increase in visitation shouldn’t be taken as a sign of a recovery.
"There is some evidence that there is stabilization in the market," said Las Vegas Convention and Visitors Authority Vice President of Public Affairs Vince Alberta. "I don’t think we can say there is a full recovery underway."
The signs may not point to recovery, but it appears travel statistics have at least bottomed out.
Also in April, convention attendance in Las Vegas jumped to 426,000, a solid 2.9 percent compared to a year ago.
Another positive sign was the city’s average room rate increased 3 percent to $96.87.
The LVCVA predicts 2010 visitation will increase three percent over last year, which would bring it to 37.44 million visitors.
That would be just short of the 37.68 million visitors who visited Las Vegas in 2008.