Westin Hotels and Resorts, a division of Marriott International, has announced a groundbreaking program through which they will repurpose countless pounds of old hotel linens into pajamas for children.
The company recently completed a six-month test by collecting 30,000 pounds of sheets, towels and bathrobes from 50 hotels and transforming the piles of unusable textiles that otherwise would have ended up in landfills into 2,000 pairs of pajamas, leaving just 3 percent of the material behind as waste.
Westin will donate 1,500 pairs of the pajamas to needy children near its hotels in New York, Toronto, Mexico City and South Africa beginning on April 16th, and sell the remaining sleepwear in its own online store with 50 percent of proceeds going back into the “PJ” initiative. Westin says it has spent just over $1 million on the test to date.
The company says the idea for the program came from a call to employees for ideas about how the hotels could give back to their communities.
A set of linens typically lasts just a year to a year and a half, according to the company.