Jay Rood: Sound on for NACAR Daytona 500

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MGM Resorts Sports Book Director Jay Rood said the biggest event of this weekend will be the Daytona 500 and guaranteed “The Great American Race” would be on with sound at his Mirage sports book.

 

The race will also be Sunday’s biggest decision for his chain of books on the Strip.

“Barring huge wagers on that day from house players, the Daytona 500 will easily be our biggest decision of the day,” said Rood.

While NASCAR measures only a blip of a percent of the overall betting operation, by itself it usually is one of the larger handled events when comparing it with any other game.

The other sports have multiple games each day, while NASCAR has only 36 events in the year. This Sunday is a rather weak betting menu with the NBA All-Star game, generating modest handle, and a few less than marquee college basketball games.

Rood offered some of the most attractive Daytona 500 odds in the city and also plans to offer some matchups and propositions for the race. He’s even going to see how much interest there is in booking the Nationwide series races.

The Las Vegas Hilton Super Book currently is the only sports book that carries the Nationwide series for every race, as well as Formula-1, Indy Cars and the Truck series. On Monday the Hilton crew also opened their odds to win Thursday’s Gatorade Duel races.

Cantor Gaming sports books got a little racier with their NASCAR props this season as they have a bunch of season propositions, something no one else has in the city. Their new book at the Tropicana offers easy access and is absolutely beautiful.

NFL Standstill

While the players and owners haggle over the $1 billion they’re apart in negotiations, Las Vegas sports books sit nervously knowing part of their business is likely to be disrupted.

 There is no sense of urgency to get anything done from the players or owners side right now, which looks to have the entire process go on until someone blinks, which will probably come in August.

 Losing a few preseason games would be devastating for the sports books. Losing a few regular season games would be catastrophic.

 The other aspect that would have the sports books scrambling quickly to make something happen is the many football contests around town. They won’t be able to print their rules and begin their marketing campaigns for their annual contests until they know a date.

 Those marketing campaigns are pivotal not just for the sports books, but an expectant for fall promotions in the casino for their regular slot and table game players.

The weekly football contests ensure a return visit at least once a week from those valued players and are critical to the overall bottom line.

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