Steelers founder Art Rooney Sr. lived the American dream

GamingToday.com is an independent sports news and information service. GamingToday.com has partnerships with some of the top legal and licensed sportsbook companies in the US. When you claim a bonus offer or promotion through a link on this site, Gaming Today may receive referral compensation from the sportsbook company. Although the relationships we have with sportsbook companies may influence the order in which we place companies on the site, all reviews, recommendations, and opinions are wholly our own. They are the recommendations from our authors and contributors who are avid sports fans themselves.

For more information, please read How We Rank Sportsbooks, Privacy Policy, or Contact Us with any concerns you may have.

Gaming Today is licensed and regulated to operate in CO, IN, MI, NJ, PA, and VA.

Burnt Offerings by Stan Bergstein |

If you like to read, and like sports – and I assume you do,
or you wouldn’t be sitting in this congregation – I’ve got a gift for you.

It was a gift to me, arriving unannounced a week ago from Art
Rooney Jr., son of one of my all time heroes – Art Sr., “The Chief,”
– the former owner of the Pittsburgh Steelers who play Arizona for the Super
Bowl title next Sunday in Tampa.

The book is titled “Ruanaidh.” You will have to
take Art Jr.’s word that it is pronounced Ru Ah Nee, and is the Gaelic word
for Rooney, as pronounced in the seacoast town of Newry, in Northern Ireland,
where this remarkable clan began.

The family founders, James and Mary, crossed the Atlantic in
a sailing ship near the end of the 1840s, like thousands of others escaping the
potato famine in Ireland by heading to the new world of promise and opportunity.
The Rooneys, like many others who traveled with them, wound up as coal miners
and steel workers in western Pennsylvania.

Art Jr. takes the story from there, in this big and copiously
illustrated book about his father. It is the most significant gift I can imagine
for a son to memorialize a famous dad, although Art Jr. says he countermanded
his father’s orders, quoting The Chief as saying, “If a book must be
written about me, wait 30 years…for I touched all the bases.”

Justifying his decision not to wait, Art Jr. says,
“Sorry, Dad, I could only wait 18 …because I’m getting to be an old
fogy myself.”

Art Jr. writes about every aspect of the Rooney family. His
description of his father buying the Pittsburgh Steelers is strangely brief,
covering three sentences in a book of 484 pages. In a chapter called
“Mongrels,” he says, “In the middle of the Depression, AJR (as he
refers to his dad throughout the book) scraped up $2,500 to buy an NFL
franchise. He kept it going through continued hard times.” And that was
about it. No mention, either confirmation or denial, of the oft-told tale that
Art Sr. bought the Steelers with winnings from a bet on horses.

The son acknowledges that habit fully, however, in other
spots in the book, and spins fascinating tales of the Steelers themselves on
page after page.

Concerning his dad’s gambling on horses, he has several
family anecdotes. A favorite concerns his mother, who was a light social drinker
at best, except for one huge celebration following a race at Monmouth Park where
Art had a horse running. The horse won and, in Art Sr.’s words, “paid a
buster.” Art won more on his bet than the entire purse, and the family
retired to a nearby restaurant to celebrate. Kass, Art Sr.’s wife, passed up
her usual highball for a martini, drank it too fast, and fell into a zombie-like
trance, staring straight ahead and unable to speak. Food and coffee solved the
problem.

Art Jr. says that at some point in life – he is not sure
exactly when – Art Sr. began to bet more money on grain futures than on
racehorses. But before that happened, Art Jr. recounts how his brother Tim,
president of Yonkers Raceway in New York, got his first name.

Art Sr. and his wife Kass were having lunch at Moore’s
restaurant in New York. Tim Mara, owner of the New York Giants and a bookmaker
on the side, came to their table and told Art that a certain horse was running
at a certain track, and would Art like to place a bet?

Offhandedly, Art told him, “Yeah. Fifty on it to
win.”

Kass was furious, her son wrote. “When Mara left, she
reminded Art Sr. that she was pregnant, and that fifty dollars was money they’d
need, and that it was risky to be betting so much on a horse race.”

Art sat silent for a while, but when the lecture continued,
he told his wife, “Will you please stay out of my business. And I’m not
betting fifty dollars. I’m betting fifty thousand.”

The horse won. Mara returned to the table. Keep in mind this
was in the 1940s, when 50 big ones were a mighty big hit for a bookmaker.

“I hate to do this to you,” Rooney told Mara, but I’ll
tell you what. If it’s a boy, we’ll call our baby Tim.” In a nice
touch, Tim’s daughter Kathleen married Tim Mara’s grandson Chris.

Art’s wife was pretty artful herself. When Art Jr.’s son
asked what his grandfather did before he owned the Steelers, she told him he had
an office in town.

“What did he do at the office?” the boy asked.

“Well, he had a lot of phones there.”

“What did he do with the phones?” the kid
persisted.

“He answered them,” Kass Rooney said, and ended the
conversation.

You will enjoy this book. It was self-published, the best of its kind we have
seen. Click the ad on this page to find this book on Amazon.

About the Author

Get connected with us on Social Media