Andre’s reel game!

Jun 12, 2005 10:51 PM

Aristocrat Technologies, Inc. and tennis phenomenon Andre Agassi — arguably Las Vegas’ most famous resident celebrity — have teamed up to produce a new Agassi-and-tennis themed video slot game.

Agassi and Aristocrat officials christened the new machine at the MGM Grand last week, and the new game will be rolling into Southern Nevada casinos all month.

Already approved by Nevada regulators, the new slot will debut in several casinos in Las Vegas and Reno, including all eight Station Casinos in the Las Vegas Valley.

The penny-denomination game combines Aristocrat’s cutting-edge platform with a slot theme that reflects the celebrity personality of international tennis star Andre Agassi — only one of five men in the history of the sport to win all four Grand Slam tournaments (Australian Open, French Open, Wimbledon and the U.S. Open championships). Agassi also won an Olympic gold medal for the U.S. in 1996.

"Aristocrat’s game designers truly outdid themselves with the design and entertainment aspects of the game," Agassi said.

Aristocrat expressed equal admiration for Agassi’s role.

"We couldn’t ask for a better partner than Andre Agassi, whose life epitomizes the kind of sophistication reflected in Aristocrat’s video slots," said Gavin Isaacs, president of Aristocrat Technologies, Inc. "We worked closely with Andre and his team to ensure that this game met their high standards and reflected Agassi’s reputation for excellence."

Deutsche Bank Director of Gaming and Lodging, Marc Falcone, said in an industry bulletin, "We expect that this product, much like other (Aristocrat) products, will be well received in the marketplace (particularly Las Vegas locals), given the company’s unique approach to game design and math modeling."

The machine will be well-played in Station’s casinos.

"We’re confident the game is going to be extremely well-liked with our players based on the popularity of Andre Agassi and our players’ appreciation for Aristocrat’s entertaining style of game play and second-screen bonus features," said Jay Fennel, Station Casinos’ corporate director of slot operations.

The Agassi slot machines feature a sleek and sophisticated cabinet design with a 19-inch, flat-screen LCD monitor on the top box that incorporates the progressive jackpot meters. Interactive colors and graphics animate and change during jackpot wins and bonus rounds.

The games include a stand-alone, two-level progressive that delivers frequent jackpot wins. Players can add even more excitement by betting maximum lines and making an additional wager, which makes them eligible for one of four interactive, mystery bonus games incorporating multipliers, free games and player’s choice features.

"The top-box LCD monitor in the game’s sleek cabinet celebrates jackpot wins to the player, inspiring play and adding excitement to the casino floor," said Kent Young, Aristocrat’s vice president of marketing. "The cabinet design, when combined with our bonus and progressive features and Agassi’s globally recognized image, gives these games the strong potential to perform very well for casino operators."

Still one of the world’s elite tennis players at the age of 35, Las Vegas native Andre Agassi is an international sports icon. Agassi’s on-court performance has earned him an inimitable place in the game’s history, and his off-court charisma and charitable reputation have allowed Agassi to garner long-standing international endorsement deals and a fan following throughout the world.

The Andre Agassi Charitable Foundation (AACF) is perceived by many to be the nation’s most successful foundation created by an athlete. Established to "make the world the way it ought to be," AACF benefits a number of children-oriented organizations and programs, including the Andre Agassi Boys & Girls Club; Assistance League of Las Vegas’ Operation School Bell, which helps to clothe children in need; Boys Hope and Girls Hope of Nevada, which helps children who are hurt and at risk.

Agassi is married to international tennis superstar Steffi Graf and they have two children.