GIN expands ‘mystery
shopping’ for casinos

Nov 14, 2006 4:58 AM

Peter Maheu, managing partner of Global Intelligence Network LLC, has announced the acquisition of BlueTree Management Services, a Nevada- based provider specializing in customer service evaluations for the gaming and hospitality industries.

Global’s subsidiary, QSI Specialists, is currently Nevada’s largest mystery shopping provider with 250 mystery shopping employees. BlueTree has existing mystery shopping contracts with several hotels and casinos, pubs, casual restaurants and Native American gaming facilities, Maheu said.

He added that BlueTree currently has a unique 120-hour Intern Partnership with UNLV’s William F. Harrah College of Hotel Administration to train shoppers who will be entering the hospitality, hotel and gaming industries, specifically in the art of customer service and guest retention.

Graduates of this extensive program become certified specialists in the field.

The joining of forces will provide hotel and casino companies with comprehensive evaluations of all aspects of their front-end operations with a state of the art on-line reporting system, said

Chuck Kenerson, president of QSI Specialists and Frank Petrasich, the previous owner of BlueTree and president of the new division.

Kenerson added that QSI would continue to service all other areas of business in addition to the hospitality and gaming industries. "The combined resources of QSI and BlueTree will result in better products and better services for our clients," he said. "It’s a ”˜win-win’ for both companies as well as for our clients."