Wynn ‘puts the brakes’
on Ferrari promo

Dec 25, 2006 3:26 AM

Wynn Las Vegas last week revealed a "snafu" in its slot marketing efforts relating to its Ferrari giveaway promotion.

Instead of receiving $50 in free slot credit as originally announced, new Red Card sign ups will receive only $25, plus a drawing ticket for a new $200,000 Ferrari, according to Wynn officials.

The promotion began Dec. 4 and continues through Feb. 6.

Wynn Las Vegas officials said "there was a major snafu on our part" after they sent out promotional offers that included the $50 free credit for "established ”¦ and rated guests" as an incentive to return to the casino.

At some point casino executives decided to offer only $25 free credit to new Red Card sign-ups and, for some reason, failed to let their marketing people know of the change.

After GamingToday announced the Ferrari promotion last week, several readers complained that they weren’t able to get the $50 free credit as advertised.

"Well congrats to those who managed to get to the Wynn before today," said one reader. "Wife and I just returned disgruntled, as they have slashed the EV of the promotion. Now allowing only $25 in free play and only one per family. Waste of time to go for that pittance."

Wynn casino officials said the latter complaint is incorrect — husband and wife sign-ups should each receive $25 in free credit.

Nonetheless, Wynn Las Vegas slot marketing people offered apologies to those who were inconvenienced by the "snafu."

The promotion, which continues through the first week of February, features a drawing for a new $200,000 F360 Ferrari coupe. New Red Card (slot club) members who have a Clark County, Nevada identification, are the only ones qualified to win.

New club members receive one drawing ticket for signing up, and will receive one drawing ticket for every 1,000 points earned.

The Red Card allots $1 in points for every $3 played on slots, $9 on video poker.