Golden Gate debuts new slot club

Jul 30, 2007 11:35 PM

Nevada’s oldest hotel is among the very last to join the modern gaming world. The Golden Gate in downtown Las Vegas, established in 1906, has added TITO (Ticket-in, Ticket Out) machines and a slot club to its gaming floor! The Golden Gate recently went live with a new slot system and slot machines that eliminated all use of coin in favor of ticket-in, ticket-out technology, which has been the industry standard for several years. Mark Brandenburg, the Golden Gate’s owner and operator, said "We are extremely proud of our historical roots, and we held out for as long as we could; but we finally had to acknowledge that we were selling 8-track tapes in an iPod market. We want to blend our vintage Vegas heritage with cutting-edge technology. That combination, to me, is the real Vegas."

The new technology enabled the Golden Gate to create its first players club, named Club 1906. Such clubs have become very popular in the industry and provide the hotels with the ability to identify and more effectively market to customers. The very first player’s card for Club 1906, bearing the number "1," was presented by Brandenburg to one of the Golden Gate’s oldest customers, 94-year-old Alma Margaret Creel. Creel, a local who has been patronizing the Golden Gate for more than 30 years, tearfully accepted the new card. She noted that she would miss some of the old slot machines, but she stated, "The Golden Gate has always been my favorite casino." She loves the Golden Gate and is delighted to be a founding member of Club 1906. When presented with the card, Ms. Creel said, "I am shocked. I am so surprised. This is a great honor."

Between now and labor day, new players will receive free gifts for signing up, and can win a variety of prizes based upon the amount of points they earn while they play.

The 10 Las Vegas area Village Pubs have launched a new "Pub Club" and several new promotions. Every Tuesday and Wednesday between 5 p.m. and 10 p.m. each property is giving away two of the brand-new Apple iPhones. The first player to hit a royal flush of $2,000 or more wins an iPhone and the player to get the most four-of -a-kinds by 10 p.m. wins an iPhone. Players must be logged on to the new Pub Club to be eligible to win. The new Pub Club offers customers gifts, cash rewards and special events being scheduled for the near future. Additional details are available at all Village Pub locations.

Earn 500 points at the Gold Coast on Tuesday, Aug. 7, Wednesday, August 15, Tuesday, Aug. 21 and Monday, Aug. 27 and receive a voucher for a free buffet at Ports O’Call, good for breakfast, lunch or dinner. Complete rules are posted at the Club Coast booth.

Bonus Points

Bonus Point Days: Barley’s (Rewards Card) 5x Sundays and 2x every night from midnight to 8 a.m.; Bighorn (Bigshot Club) 2x Monday thru Thursday, 3x Friday thru Sunday; Binion’s Gambling Hall (Binion’s Club) 2x every Wednesday and Friday thru August; Cannery (American Can Club) 5x Thursdays all day, 5x Saturdays 6 a.m.-6 p.m.; Casino Royale (Club Royale) 2x 11 a.m.-2 p.m. and 8-11 p.m., 3x 7-9 a.m. and 4-7 p.m.; Eldorado (Prime Rewards) 2x Tuesdays and 3x Thursdays, 5x Saturdays 11 a.m.-5 pm.; Ellis Island (Passport Players Club) 2x Saturdays thru Thursdays and 5x Fridays (some machines excluded); Emerald Island (Player’s Club) 3x Mondays and Wednesdays; Fiesta Henderson (Amigo Club) 3x Mondays for 50+ (swipe card thru kiosk); Fiesta Rancho (Amigo Club) 3x Mondays for 50+ (swipe card thru kiosk); Fremont (Player’s Gold) 3x on all $1 and $5 reel slot machines; Gold Coast (Club Coast) 2x Aug.1, 13 and 29; Gold Rush (Magic Club) 5x Tuesdays, Saturdays and Sundays; Hacienda (Matador Club) 2x Mondays and 4x Tuesdays; Hard Rock (Backstage Pass) 2x everyday for locals; Jerry’s Nugget (More Club) 3x Tuesdays and Thursdays; Joker’s Wild (Prime Rewards) 2x Wednesdays, 3x Thursdays, 5x Saturdays 11 a.m.-5 p.m.; Longhorn (Bigshot Club) 2x Monday thru Thursday, 3x Friday thru Sunday; Magic Star (Magic Club) 5x Sundays; Plaza (Player’s Club) 3x everyday thru July; Railroad Pass (Players Junction) 3x Mondays thru Wednesdays; Rampart Casino (Rampart Rewards) 2x Fridays; Sahara (Club Sahara) 2x comp dollars on Wednesdays; Slots-A-Fun (One Club) 2x Wednesdays; Terrible’s (Players Club) 3x Sundays and Thursdays, double cash back from Sunday thru Wednesday; Tuscany (Player’s Club) 5x Sundays and Wednesdays, 5x weekdays midnight to 5 a.m.; Vegas Club (Player’s Club) 3x everyday thru July; Wildfire (Wild Card) 5x Thursdays, Saturdays and Sundays all day, 2x Mondays, Tuesdays, Wednesdays and Fridays from midnight-8 a.m.; Wild Wild West (Wild Card) 5x Thursdays, Fridays and Saturdays, 2x Sunday thru Wednesday, midnight-8 a.m.

(Note: All casinos could not confirm their bonus point days for August at press time. Call ahead to confirm.)