AC Coin's deal with IGT kicks off new era

Nov 10, 2009 5:10 PM
by GT Staff |

AC Coin & Slot has been a leader in advanced video gaming and bonus game slot machines for 30 years, and this year the company will unveil additions to their extensive line at the Global Gaming Expo (G2E) in Las Vegas next week.

In addition to unveiling the new product line, AC Coin & Slot has announced its products are now available for sale or lease/option.

Previously, these games were only available under lease programs.

"For more than 15 years, our customers have asked if we would sell our games," said Jason Seelig, executive vice president of sales and marketing. "We can now proudly answer, yes. Customers can now own some of the highest-earning games in the industry, keep all generated revenue, and realize the benefits of asset depreciation.

"At the same time," he continued, "our company will realize further value from its customer relationships and take game development and innovation to new heights."

The change in the company’s business model is the result of its restructuring its corporate deal with IGT. Under their new agreement, IGT has purchased the distributorship for IGT machine sales in Atlantic City from AC Coin & Slot for $20.6 million.

Since 1983, AC Coin & Slot had the exclusive rights to distribute IGT games in Atlantic City. Under the new deal, IGT will have direct access to sell games to casino companies in Atlantic City (and the Caribbean).

In turn, AC Coin & Slot may now sell its proprietary games outright.

At next week’s G2E expo, AC Coin & Slot will showcase its latest product releases, including a selection of dynamic new themes in its Advanced Video Series Games: Phat Cats, Rock & Roll Legend and Dream Weaver.

Each game will offer a unique, action-packed bonus, as well as a diverse choice of pay tables.

Another new and highly-anticipated release is the company’s 3-station Love Bug Community Video bonus game, featuring dazzling animation and an interactive 42-inch video bonus.

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