Trump had a message for Las Vegas, and it wasn’t nice.
“I think Las Vegas is in serious
trouble because of what is happening in California,” the casino mogul said in
connection with the opening of another tribally owned gambling resort.
“You’ll have hundreds of these
casinos,” said Trump, who owns Trump 29 Casino in Coachella.
While Trump’s boasting comes from an
entrepreneur involved in a number of Atlantic City ventures including the Trump
Taj Mahal, there aren’t many people in the gaming industry that doubt the
threat sophisticated Indian casinos in Southern California are having on
The Augustine Casino, slated to open in
July, will offer $1 blackjack tables, something no other Coachella Valley casino
Michael Lombardi, a consultant to the
Augustine tribe, said in a Desert Sun.com story that taking the less glitzy,
less intense approach is the right way to draw business away from Las Vegas.
“It is very smart to do that,” said
Lombardi, who has been involved in California Indian gaming for over 10 years.
“They don’t have to generate much revenue to break even.”
Lombardi predicts that as gaming
progresses in California, more tribes will follow the Augustine tribe’s
method. His belief is shared by Frank Cornett, general manager for Augustine