US Sports Betting Revenue – 2020

GamingToday.com is an independent sports news and information service. GamingToday.com has partnerships with some of the top legal and licensed sportsbook companies in the US. When you claim a bonus offer or promotion through a link on this site, Gaming Today may receive referral compensation from the sportsbook company. Although the relationships we have with sportsbook companies may influence the order in which we place companies on the site, all reviews, recommendations, and opinions are wholly our own. They are the recommendations from our authors and contributors who are avid sports fans themselves.

For more information, please read How We Rank Sportsbooks, Privacy Policy, or Contact Us with any concerns you may have.

Gaming Today is licensed and regulated to operate in AZ, CO, CT, IN, KS, LA, MI, NJ, NY, PA, TN, and VA.

This page of the Gaming Today revenue tracker has data on retail and online sports betting for 2020. For current year information, click here to view that data.

2020 Report: Sports Betting Handle (Top US Markets)

Chart by Visualizer

New Jersey set the gold standard in US sports betting in 2020, driven by the most prolific mobile sports betting market in the nation. New Jersey sportsbooks took more than $6 billion in bets over the course of the year.

$5.53 billion of that figure came from mobile sports betting apps. Online sportsbooks generated 91.9% of all sports bets placed in New Jersey in 2020.

Nevada reigns supreme as the epicenter of retail sports betting in the US. While COVID-19 shutdowns affected casino operations throughout parts of the year, Nevada’s land-based sportsbooks generated $1.86 billion in betting handle in 2020.

Despite the viability of sportsbooks on the Las Vegas Strip, mobile wagers accounted for 56.5% of overall handle in Nevada.

Pennsylvania ended the year as the No. 2 online sports betting market in the US and No. 3 overall in the country. Illinois, Indiana, and Colorado round out the top six US sports betting markets by handle for 2020.

2020 Aggregate Mobile Sports Betting Handle (Top US Markets)

Chart by Visualizer

New Jersey stayed atop the legal sports betting industry throughout 2020. Pennsylvania’s flourishing online sports betting market puts in a position to compete with Nevada as the No. 2 sports betting market in the US.

Illinois debuted online sports betting in June, and by the end of the year, the Land of Lincoln overtook Colorado and Indiana in 2020 betting handle. Illinois sportsbooks generated $1.88 billion in handle, with mobile sports betting apps accounting for 95.6% of bets.

Colorado, which launched sports betting in May, finished the year as the No. 6 sports betting market in the US. More than any other state, Colorado’s sports betting industry relies on mobile wagering. Online sportsbooks represented 98.4% of total handle in Colorado in 2020.

2020 Sports Betting Revenue (Top US Markets)

Chart by Visualizer

New Jersey nearly cleared the $400 million mark in 2020 sports betting revenue. COVID-19 forced Atlantic City casinos to close from mid-March through the end of June, with the casinos only allowed to operate at 25 percent capacity through the end of the year.

The restricted access to retail sportsbooks didn’t stop New Jersey’s sports betting industry from realizing enormous success in 2020. The state’s mobile sports betting apps produced $359.4 million in revenue, accounting for 90.5% of all sports betting revenue for the year.

Nevada operates as the only top-six US sports betting market where retail sports betting revenue exceeds mobile earnings. Online sportsbook performance drove Pennsylvania to the No. 2 market share spot in the US by revenue.

Illinois, Indiana, and Colorado all host sports betting markets driven by mobile wagering. The newest arrivals to the 2021 sports betting landscape, Michigan and Virginia, will likely experience the same pattern.

2020 Aggregate Sports Betting Revenue (Top US Markets)

Chart by Visualizer

New Jersey led the US legal sports betting charge wire-to-wire throughout 2020. Illinois launched mobile sports betting in June, and ended up as a top-five revenue market by the end of the year.

Each of the nation’s top five sports betting markets (New Jersey, Nevada, Pennsylvania, Indiana, Illinois) generated at least $125 million in 2020. The end-of-year revenue figures for the end of 2021 will likely top the benchmarks set in 2020 as the US sports betting industry continues to boom.

2020 Mobile Sports Betting State Tax Revenue (Top US Markets)

Chart by Visualizer

Pennsylvania’s place at the top of the state tax revenue list comes as no surprise. The Keystone State taxes gross sports betting revenue at 36%, the highest rate of any state with legal sports wagering.

New Jersey (13% tax on mobile sports betting revenue) brought in $46.7 million in sports betting taxes, a testament to the success of the state’s online sportsbooks in 2020.

Illinois (15% online sports betting tax) levies the third-highest online sports betting tax rate in the US, while Indiana (9.5%) and Colorado (10%) both utilize operator-friendly tax structures.

2020 Mobile Apps Per State Comparison (Top US Markets)

State2020 Mobile Betting HandleNumber of different mobile sports betting apps*
New Jersey$5.53 billion21
Pennsylvania$3.28 billion11
Illinois$1.8 billion5
Indiana $1.47 billion10
Colorado$1.16 billion16
Iowa$405.2 million8
West Virginia$265.3 million5

*Total apps available at the end of 2020

Do more choices lead to more success for states that launch legal sports betting? All of the top mobile sports betting markets in the US offer at least five different online sportsbooks, with New Jersey topping the list at 21 mobile sports betting apps operating by the end of 2020.

New Jersey’s spot atop the US sports betting market is no doubt at least somewhat driven by the diversity of the market. FanDuel and DraftKings stand as market leaders in virtually all states in which they operate, but the US sports betting boom also includes the rise of several other brands.

William Hill, BetRivers, BetMGM, and PointsBet all operate in several US states. Other platforms, like FOX Bet and WynnBET, will likely expand in the US as the sports betting industry continues to grow.

Several land-based casinos operate in-house branded sportsbooks. New Jersey’s mobile sportsbooks include such platforms from Golden Nugget, Borgata, Resorts, and several others.

About the Author
Brian Spaen

Brian Spaen

Writer and Contributor
Brian Spaen is an editor and contributor for Gaming Today. He has been a content writer and editor in various industries, including sports betting, environmental technology, and higher education. Brian is a graduate of Iowa State University and currently resides in Des Moines, Iowa. He’s an NFL and MLB fan.

Get connected with us on Social Media