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Introducing the Team Trees Campaign

Dec 31, 2019 3:00 AM

When popular YouTuber MrBeast hit 20 million subscribers earlier this year, he decided to embark on the most ambitious collaborative project the video streaming site had ever seen.

Teaming up with science channels and green-party charities, MrBeast – real name Jimmy Robinson – aimed to plant 20 million trees by the beginning of 2020.

With massive support and major websites like Bitcasino in on the Team Trees campaign, the goal for 20 million is very much within reach as long as public support continues.

A generous dare

MrBeast made his name on Youtube through attention-grabbing videos such as “Counting to 100,000” and “Watching Paint Dry”. As time went on, he came to be known for his philanthropist actions such as donating thousands of dollars to random streamers and giving large sums of money to veterans’ charities, hospitals and animals.

In early 2019, MrBeast reached the 20 million subscriber milestone. As a sort of joke, his subscribers began daring him to use his wealth to raise money for greener purposes. The dare caught on until his comment section swarmed with people egging him on to use his money to plant trees.

So, in October 2019, MrBeast agreed to his subscribers’ demands and reached out to Mark Rober and the Arbor Day Foundation, who joined up with the massive-scale project.

Celebrity backing

Using the hashtag #TeamTrees and spreading the word via social media, Team Trees quickly became a hugely talked-about phenomenon across the internet. Notable backers include YouTubers such as Rhett & Link, Ninja, Jacksepticeye and PewDiePie.

Many celebrities outside of the YouTube world have also donated to the campaign, including Tesla owner and business tycoon Elon Musk – who voiced his support on Twitter after donating a large sum of his own money.

News outlets like the BBC, The Guardian and CNN have all tracked and praised the projects, with the Discovery Channel even going so far as to make a documentary about the movement.

Saving the earth

The project has won over millions of viewers and internet users thanks to its simple and worthy cause - to help keep Earth green by planting more trees.

Though it’s incredibly ambitious, the project has grown to cut across genres, industries and country lines with the ease and accessibility of an internet-based movement. The global nature and the goal of the project have seen it become bigger than YouTube itself – a cause worthy of everyone’s attention that attempts to tackle a matter that’s important to the very planet we live on.

As of December 2019, over 18.8 million trees have been thanks to donations. If you want to join the cause yourself and donate some money head over to the Team Trees website to be a part of this great project.

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