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Alberta’s Online Sportsbook Market Launches July 13: Here’s Who’s Coming

Alberta’s online sportsbook market opens July 13. See which licensed operators — including Bet365, Betway and Bet99 — are launching.
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Vanessa Philimore Avatar
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Alberta‘s new online gambling market goes live July 13, opening the door to private sportsbook operators and marking one of the biggest developments yet for online gambling in Canada. Resident bettors are eager to wager legally and safely on major international platforms, and many are curious which operators will launch here.

The excitement is warranted: More than 50 online sportsbook and casino operators have already registered with regulators and paid the required fees, confirming they’re ready to launch as soon as the market opens.

So which sportsbooks can players expect to see on July 13?

56 operators cleared to launch online gambling in Alberta

The Alberta Gaming, Liquor and Cannabis Commission has confirmed that 56 private operators have been licensed after applying successfully and paying the required fees. They include Alberta online sportsbooks and Alberta online casinos, with some operators offering both on a single platform.

The Alberta iGaming Corporation plans to wait until the market goes live before publishing its full list of licensed operators. Still, many approved platforms are already known, including:

  • 22Bet
  • Bwin
  • NEO.bet
  • Coolbet
  • Betway
  • Betico
  • Supabet
  • 10bet
  • TonyBet
  • Bet99
  • Bet365
  • DraftKings
  • FanDuel
  • BetMGM
  • PowerPlay
  • QBet
  • Rainbet
  • Tooniebet
  • Roobet
  • Stake

Top five Alberta sportsbooks set to launch July 13

Among the operators expected to launch in Alberta on July 13 are several of the industry’s biggest global brands.

Bet365

One of the largest international sportsbooks, Bet365 already has a substantial following in Canada. It’s licensed and regulated in Ontario and has secured a license for Alberta as well.

The platform offers an extensive sports betting menu covering major and niche sports with a wide range of bet types, along with player-friendly features such as player prop protection and daily super boosts.

Betway

Betway is a globally recognized sportsbook known for its extensive live betting markets and live streaming options. For Canadian bettors, the platform focuses on North American markets such as the NHL and NBA and already operates in Ontario and other Canadian provinces.

It supports local payment methods, including Interac and iDebit, with relatively fast payouts.

Bet99

Bet99 is Canadian through and through, reflected in features such as localized payment options — Interac and iDebit — with same-day withdrawals. The platform supports a bilingual English-French system to serve players across Canada.

Standout features include Flash Bets, a live micro-betting category for fast-paced wagering, and several prop bets offered without vig, giving bettors maximum market value.

theScore Bet

theScore Bet is a homegrown platform known for its integration with theScore sports news app. Players can build bet slips directly from the app while reading breaking news or reviewing stats. Bet slips are data-rich, displaying real-time information such as team matchups and historical trends to help bettors make more informed decisions.

The platform’s sports market focuses primarily on North American leagues.

TonyBet

TonyBet stands out for its broad sports coverage, spanning 30 to 40 categories, including an especially strong esports lineup featuring popular titles such as Call of Duty and Counter-Strike 2.

Notable features include Hot Combo, a prebuilt parlay accumulator, and Bet Builders, another parlay tool. TonyBet is also well-acquainted with the Canadian market, holding licenses from iGaming Ontario and the Kahnawake Gaming Commission.

Pre-registration is now open and often comes with perks

Pre-registration is open at many of the sportsbooks launching in Alberta on July 13. Residents can create accounts and complete verification now so they’re ready to bet as soon as the market goes live — and pre-registration often comes with special bonuses.

For a full rundown on registration steps, betting rules, and responsible gambling resources, check out the Alberta Gambling Launch Guide.

About the Author
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Vanessa Philimore

Contributing Writer

Vanessa Phillimore is an experienced online casino content writer with a passion for crafting engaging content that connects players with the excitement of online gaming. She has worked with leading iGaming brands and affiliates, combining strong industry knowledge with a commitment to responsible gambling and player trust. As a passionate gamer herself, her content is based on first-hand experience.

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