BetMGM Shares Early North Carolina Sports Betting Launch Data

BetMGM was among the first batch of North Carolina sportsbooks to launch this week. With a few days of betting under its belt in the Tar Heel State, BetMGM shared some interesting facts and stats that might pique the interest of North Carolina bettors.

BetMGM’s First Bet Processed in North Carolina Was…

$100 to win $1,800 – North Carolina +1800 to win the NCAA tournament. It’s fitting that the first BetMGM bet (presumably) came from a diehard fan of one of the state’s best basketball schools.

March Madness is fast approaching, and UNC is leading the Atlantic Coast Conference with an overall record of 25-6 and a conference record of 17-3. North Carolina rival Duke University trails close behind with a record of 24-7 and a conference record of 15-5.

We’ll see how that bet pans out for BetMGM North Carolina’s first bettor come March Madness, which tips off with selection Sunday on March 17.

24 Hours of March Madness and Super Bowl Action Kickstarted NC Sports Betting

During the first 24 hours of North Carolina sports betting, BetMGM processed many bets on specific teams to win the NCAA Tournament. The breakdown looks like this:

  • North Carolina: 47.9%
  • UConn: 9.5%
  • Houston: 8.1%

Duke came in a distant seventh place with 4.2% of “to win March Madness” bets.

While March madness looms, the Super Bowl sits much further on the sporting event horizon. That didn’t stop North Carolina bettors from excitedly laying down action on 2024’s big game. The most bet-on teams to win the Super Bowl during BetMGM’s first 24 hours in the state were:

  • Pittsburgh Steelers: 14.3%
  • Philadelphia Eagles: 10.5%
  • Kansas City Chiefs: 10.5%

The Carolina Panthers were the fifth-most selected team with 8.3% of bets and odds of +25000. Those are the longest odds to win of any team listed by BetMGM.

Bet $5 and Get $150 From BetMGM North Carolina

Of course, the fun doesn’t end after the first 24 hours. BetMGM treats players who use promo code TODAY and place a $5+ first wager to a bonus of $150. Sign up with our bonus code and place your bet to qualify for the bonus today.

Get additional details on this welcome offer and what’s available at other sites on our NC sportsbook promos page.

See for Terms. 21+ only. NC only. New Customer Offer (If applicable). Subject to eligibility requirements. Rewards are non-withdrawable bonus bets that expire in 7 days. Gambling problem? Call 877-718-5543 or visit

About the Author
Cole Rush

Cole Rush

Writer and Contributor
Cole Rush is an industry writer and contributor at Gaming Today. He is a Chicago-based writer in the gambling and media spaces. His work has been showcased in various gaming industry magazines and online columns. Rush also covers pop culture and books for Reactor Mag (formerly and, a sci-fi and fantasy book review site. He has more than eight years of experience writing about gambling and entertainment.

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