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BetMGM was named “Sports Betting Operator of the Year” and “Employer of the Year” at the EGR North America Awards 2024 on June 27.
BetMGM had never won either award, but was dubbed “Casino Operator of the Year” in 2022 and 2023.
“Winning two EGR North America Awards is a tremendous honor,” Adam Greenblatt, BetMGM’s chief executive officer said in a release. “We have a passionate team at BetMGM dedicated to delivering best-in-class betting experiences which saw exponential leaps in capability this year with unparalleled omnichannel opportunities, enhanced user interface and increased brand visibility. These awards are a tribute to all the hard work and the strong culture that we are building at BetMGM.”
Criteria for EGR Awards Explained
The following boxes must be checked to win “Sports Betting Operator of the Year”:
- Innovate: BetMGM formed partnerships with X and Marriott Bonvoy
- Provide a “high-quality player experience”: BetMGM leveraged its “omnichannel advantage” in Las Vegas during Super Bowl LVIII
- Exhibit “real growth via mobile and web”: BetMGM parent company Entain acquired sports pricing and analytics firm Angstrom in 2023 to expand its betting library
The following boxes must be checked to win “Employer of the Year”:
- Demonstrate a commitment to organizational performance improvement through investment in the recruitment, personal and skills development, and motivation of every employee: BetMGM was recognized in the 2024 “Best Workplaces in New York by Great Place To Work® and Fortune”
