The draft rules for Maryland sports betting are out, with lots of detail about how the market will work — including how many branded websites a mobile sports wagering licensee will be able to use.
The answer? One.
The draft regulations, released yesterday by state regulators, say a mobile sports betting licensee may use “one individually branded website to accept and pay sports wagers.” That means that a pro sports team, racetrack, or even small OTB will only be able to partner with one brand such as FanDuel or DraftKings on a mobile platform.
With 60 mobile/online licenses available in Maryland under its 2021 sports wagering law, several websites will have the same brand. But one licensee will not have more than one brand if the draft regulations, as now written, receive final approval later this summer.
Another highlight of Maryland’s draft regulations is proposed rules for the registration of mobile/online sports bettors.
Bettors using mobile devices will have two options when it comes to registration:
- In-person registration, if the mobile sports betting licensee also has a retail sports betting license, or;
- Registration online via a mobile app or website that has been approved by the Maryland Lottery and Gaming Control Agency.
Retail and mobile/online licenses will be awarded separately, per the draft rules. That means that bettors will not be able to walk at random into a retail sports betting facility to register for mobile/online sports betting. Only licensed sports betting facilities that also have a mobile/online license will be able to offer in-person registration.
Additionally, mobile/online bets will only be accepted in-state, and with geofencing — e.g., location-based tracking — in place to ensure that happens. In-person wagers will be accepted at a betting window, by a runner, or at a self-service kiosk or similar device located on-site.
More Action Scheduled Tomorrow
The Maryland Lottery and Gaming Control Commission will vote on the draft regulations via teleconference tomorrow at 10 a.m. An audio live stream will be available to the public on the state gaming agency’s website, with a 30-day public comment period to follow.
State regulators have yet to decide when the public comment will begin or end. Once they do, regulators say the dates for public comment will be published on the Maryland Lottery and Gaming Control Agency web page. Final regs will be approved by regulators after the public has a say.
An exact launch date for Maryland sports betting is still undecided. State regulators have said that some of the 17 brick-and-mortar facilities give preference for in-person sports betting licenses under state law — think FedEx Field, Oriole Park at Camden Yards, and big casinos — could launch this fall.