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Gaming Edge’s TL;DR
- BitMart US has launched a federally regulated prediction markets product for US users, adding 405 event outcome markets tied to sports, economics, and digital assets.
- The offering is being rolled out through infrastructure provider Plaee and is available in 48 states, though some markets remain restricted by jurisdiction.
BitMart US has dived into the prediction market world through a partnership with Plaee. The platform will includes sports prediction markets with moneylines and point spreads, alongside contracts tied to economics and digital assets.
The company said the launch is meant to broaden access to event-based trading and give users another way to participate in short-term market movements.
BitMart US COO Daniel Huang said the company’s goal has been to make trading “more accessible.” He pointed to short-term crypto price movements as a segment users are especially interested in.
Plaee CEO Leon Okun said the technology is designed to integrate with BitMart US’ existing platform and deliver a “regulated, safe, and engaging” prediction market experience.
BitMart enters competitive industry
The bigger story is the structure behind the launch. These event contracts are being offered under a CFTC-regulated framework, which keeps prediction markets at the center of a wider regulatory and competitive debate in the US.
Prediction markets increasingly look and feel like traditional betting products, especially when sports markets include familiar formats like moneylines and point spreads.
At the same time, the companies entering the space are not limited to one corner of the industry. Also, there’s strong competition from prediction market operators such as Kalshi and Polymarket, as well as crypto-linked brands like Crypto.com. On top of that, sportsbook companies including FanDuel and Fanatics have entered the space.
BitMart US said the product is available in 48 states and that it plans to evolve its sports market offerings to all states except New York and Arizona. The company noted that some markets may not be available in certain jurisdictions.
Based on reporting by Brad Senkiw for Covers.
