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Fanatics to Acquire BGC Assets to Launch Prediction Market Exchange

Fanatics plans to buy BGC Group assets, including a CFTC-registered market and clearinghouse, to launch its own prediction market exchange
Fanatics looks to launch its own prediction market exchange.
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Ian St. Clair Avatar
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Gaming Edge’s TL;DR

  • Fanatics said it will launch its own prediction market exchange.
  • The move could expand the company’s footprint in a closely watched part of the US gambling and trading market.

Fanatics said it will acquire two BGC Group assets to launch its own prediction market exchange.

The deal includes Water Street Labs, LLC, a Commodity Futures Trading Commission-registered designated contract market, and CX Clearinghouse L.P., a derivatives clearing organization.

Financial terms were not disclosed.

Fanatics said the acquisition is meant to strengthen its prediction market infrastructure. Its Fanatics Markets platform, launched in 2025, already allows users to trade on sports-related outcomes such as game winners, player milestones, and tournament champions. The platform is currently accessible in 23 US states, including California, Texas, and Florida.

Building a foundation

Matt King, CEO of Fanatics Betting and Gaming, said the assets give the company an institutional base to build on.

He said combining that foundation with Fanatics’ consumer reach creates an opportunity to grow prediction markets for both retail and institutional participants.

The announcement lands as prediction markets remain under scrutiny from regulators and critics. Startups such as Kalshi have faced clashes with state regulators over whether sports-event contracts amount to illegal gambling under state law.

That broader debate matters for companies trying to expand in the category, even when they are operating through federally regulated market structures.

Based on reporting by Pritam Biswas for Reuters via The Star.

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Ian St. Clair

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Ian St. Clair is a lover of words, vocal or written. Naturally, that makes Ian a great communicator and leader. Ian is curious and driven, always looking to improve, and always welcomes a challenge. Ian is authentic, possesses high-level emotional intelligence, and knows just when to crack a joke. A University of Northern Colorado graduate, Ian is now an expert in the online gambling field in the US, where he's been for over five years. Ian also has over a decade of journalism experience covering college and professional athletics, as well as the symphony and theater. Ian's a lover of history, news, and bacon. Oh, and tacos.

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