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Schwab’s Prediction Market Move Adds New Wrinkle for US Retail Traders

Investment broker Charles Schwab has announced an interest in prediction markets to serve its retail trade customers
Charles Schwab eyes prediction markets.
Photo by Sundry Photography/Shutterstock
Ian St. Clair Avatar
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Gaming Edge’s TL;DR

  • Charles Schwab is reportedly moving toward a prediction market product, even as it tightens risk controls in another part of its business.
  • Schwab recently informed RIAs of new limits on how they can use long/short funds for clients.

Some consumers see prediction markets as wagering, even when they are offered through financial platforms. That makes Charles Schwab’s reported move toward a prediction market product for retail investors notable.

Schwab’s product is centered on the S&P 500’s performance rather than sports or other events.

That fits with CEO Rick Wurster’s previously stated concern about blurring the line between investing and gambling.

“I just don’t want young people in our country to think gambling on the Monday Night Football game is the same as investing in stocks and bonds.”

Schwab tightens the leash on long/short strategies

At the same time, Schwab is reportedly placing firmer limits on RIAs (registered investment advisors) using long/short funds on behalf of clients.

Under the new thresholds, margin debits must stay below 110% of short credits, and across all accounts using a long-short strategy, the limit is 100%. If accounts go above those levels, Schwab will issue a margin call and contact the adviser.

Schwab said the changes are meant to help the program scale in a controlled way. In a statement cited by the report, the company said the updates are “designed to ensure the program grows and meets demand sustainably.”

That more measured posture stands out because some competitors are leaning hard into prediction markets. The report says Robinhood CEO Vlad Tenev has called event contracts the company’s fastest-growing business. It also cites Robinhood’s quarterly predictions revenue at $147 million as of early 2026, with Bernstein estimating the category could generate more than $1 billion for the full year.

Interactive Brokers and Kalshi were also named in the broader competitive landscape.

What it means for players and retail users

The immediate point is not that Schwab has launched a broad new offering, but that another major financial brand is reportedly testing the waters in prediction markets. That could matter to consumers who already see overlap between trading apps, event contracts, and other real-money online products.

It also suggests that large firms may try to frame these products differently from traditional sports betting. In Schwab’s case, the reported focus on the S&P 500 points to a market-based product rather than a sports-centered one.

The key unanswered questions are what exact prediction market product Schwab plans to offer, when it may launch, and whether it will be widely available.

As always, anyone using real-money platforms should approach them carefully and gamble responsibly.

Based on reporting by Brooke Southall for RIABiz.

About the Author
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Ian St. Clair

Content Lead

Ian St. Clair is a lover of words, vocal or written. Naturally, that makes Ian a great communicator and leader. Ian is curious and driven, always looking to improve, and always welcomes a challenge. Ian is authentic, possesses high-level emotional intelligence, and knows just when to crack a joke. A University of Northern Colorado graduate, Ian is now an expert in the online gambling field in the US, where he's been for over five years. Ian also has over a decade of journalism experience covering college and professional athletics, as well as the symphony and theater. Ian's a lover of history, news, and bacon. Oh, and tacos.

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