Mobile Sports Betting off to Fast Start in Massachusetts

Massachusetts mobile sports betting came out of the gates strong, with more than 400,000 active accounts during the first three days mobile gambling was available in the state, according to GeoComply.

Although in-person betting in the state began at the end of January, mobile betting is expected to surge past retail as the dominant method of sports wagering.

According to GeoComply, which provides the Massachusetts Gaming Commission with geolocation and fraud detection services, more than 8 million Massachusetts sports betting geolocation transactions were recorded from the time online wagering went live Friday, March 10, at 10 a.m. through Sunday.

Massachusetts Instantly a Player on Legal Sports Betting Landscape

Massachusetts dominated transactions over the weekend versus similarly sized states.

By comparison, Virginia, which has a larger population, recorded only 4.4 geolocation transactions from Friday through Sunday. Arizona and Indiana, which have similar population sizes, recorded 4.9 million and 3.5 million transactions, respectively.

Of course, this should all be put in context of this being the first weekend Massachusetts sports fans could bet online legally.

https://twitter.com/GeoComply/status/1635666400525295616

Only New Jersey, Ohio, Pennsylvania, and New York recorded more sports betting activity than Massachusetts over the weekend.

“We anticipated strong demand for legal betting in Massachusetts, and this past weekend proved it,” John Pappas, GeoComply SVP of Government and Public Affairs, told Gaming Today. “Even without the NFL to drive betting interest, the launch has succeeded and validated the legislature’s work that authorized sports betting to protect consumers and raise tax revenues.”

Although the NFL is in offseason, look for continued high numbers as the NCAA Tournament begins this week. While no Massachusetts men’s basketball teams qualified, March Madness creates nationwide interest in sports wagering.

What Mobile Sportsbooks are Available in Massachusetts?

Six mobile sports betting apps launched in Massachusetts on Friday — including DraftKings MA, BetMGM MA, Caesars MA, and WynnBET MA.

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About the Author
Adam Carter

Adam Carter

Legislative Writer
Adam Carter is a legislative writer at Gaming Today and has been published since 2017. He holds a Master of Fine Arts in Creative Writing from the University of South Florida, a Master of Arts in English from Indiana University, and a Juris Doctor from Notre Dame Law. Carter also writes for Great.com and currently resides in Indianapolis, Indiana, where he practices as an attorney and bemoans the local sports teams. His writing is also available in places such as Florida English Journal, The Rumpus, and Penumbra.

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