Fanatics Betting and Gaming, the subsidiary of sports platform Fanatics Holdings Inc, has signed a deal with Paysafe to offer payments on its platform, including Fanatics Sportsbook. This deal will allow users to pay via traditional card choices and alternative payment methods (APMs).
Users in Kentucky, Maryland, Massachusetts, Ohio, and Tennessee can soon deposit into their player accounts using their debit cards through Paysafe’s payment gateway. This partnership will also enable users to withdraw their winnings using eligible cards.
Paysafe has over two decades of experience supporting global iGaming providers, including operators in the sports betting sector. A press release states, “Paysafe is also a leader in digital and affiliate marketing technology and services for iGaming operators through its Income Access business unit.
“Since the opening up of the U.S. iGaming market in May 2018, Paysafe has consistently stated its ambitions to be the payments leader in the fast-growing sector, building on its leadership in Canada and Europe. As of November 13, 2023, the company supports 75% of operators in the country with payments or marketing solutions across 29 jurisdictions. In Canada, Paysafe also has a leading position and partners with the majority of regulated iLottery and gaming brands.”
Users who prefer cash can transact on the Fanatics Sportsbook using Paysafecash, Paysafe’s barcode-based online cash solution. Additionally, Paysafe will enable users to transact via other APMs through the provider’s access to other third-party providers.
Zak Cutler, President of Global Gaming at Paysafe, said:
“With the stature of the Fanatics brand in the sports world, we’re proud to partner with Fanatics Betting and Gaming to provide Fanatics Sportsbook and its customers with an unparalleled payments experience. We’re confident that our ‘all in one’ payment solution will exceed the transactional expectations of Fanatics Sportsbook’s diverse customer base and support the brand’s growthin its current and future markets.”
Fanatics Betting and Gaming, headquartered in New York, has increased in the iGaming space since its launch in 2021. Its betting platform, Fanatics Sportsbook, has a rewarding onboarding process with up to 5% cashback in FanCash on every bet under specific terms and conditions.
Fanatics continues to make headway in the USA after acquiring the PointsBet US platform. This partnership with Paysafe further strengthens its trust with customers, considering the importance seamless payment processes play in sports betting app operations.
Kathleen Boord, SVP of Strategic Operations at Fanatics Inc., commented:
“We’re excited about our continued partnership with the team at Paysafe. Their single integration has allowed us to move quickly and has provided us with flexibility that ensures we’re allowing our customers to transact with their preferred payment options. We look forward to the ongoing collaboration with Paysafe as we continue to build on our strong foundation and create the best experience for our Fans.”